Part 2 of 7: Tips for Taking High-Quality Project Photos

High-quality photos are essential in the trades—your work deserves to be seen in the best light. With just a few photography basics, you can create stunning images that capture the craftsmanship behind your projects and help your business stand out online.

Why Quality Photos Make a Difference

Whether you're building decks, renovating bathrooms, or staining siding, crisp and clear images show the detail and care in your work. Good photos boost credibility and create content that stops the scroll on social media. They also serve as a lasting portfolio that sells for you, 24/7.

Tips for Better Photos

1. Use Natural Light Whenever Possible
   ◦ Early morning or late afternoon provides the best lighting. Avoid using a flash, which can wash out details and create glare.

2. Watch Your Angles
   ◦ Shoot straight on or from slightly above to create a professional look. Avoid tilted or awkward shots that feel rushed.

3. Clean the Workspace
   ◦ Before snapping photos, tidy up. A clean, clutter-free space makes the final product shine.

4. Highlight the Details
   ◦ Close-ups of intricate tile work, precision cuts, or unique features give viewers a deeper appreciation for your skill.

5. Edit Lightly
   ◦ Use basic editing tools to adjust brightness or contrast, but avoid over-filtering. Keep the result true to real life.

Connect with Clients

Post photos with short stories or captions that give context: What was the challenge? What’s the before-and-after? This builds connection and trust with potential clients who want to know the “why” behind the work.

Key Takeaway

Taking great photos isn’t about fancy equipment—it’s about showing off your skill with clarity and care. With the right lighting, angles, and attention to detail, your project photos can become one of your strongest marketing tools.